SAGATIBA SPIRIT LIFTERS

JUN-JUL-09 at London

Sagatiba Spirit Lifters from DJ Limao on Vimeo.

I recently had a flash, while having a drink and chating amenities with a friend – “My nick name happened to be Limao (stands for ‘lime‘ in portuguese), everywhere I play in UK serves caipirinha, almost all of the good ones made with top cachaca brand Sagatiba Spirit. Caipirinha is made out of lime, ice and Sagatiba, so Limao and Sagatiba should have doing something together, shouldn’t we?” then we got back to the bar conversation that I interrupted with this business thought, and nothing was done about it.

Couple of months after that, I’ve been surprised by Sagatiba’s PR agency, inviting me to join them on this amazing journey that is Sagatiba Spirit Lifters.

Basically a happiness pill destined to cheer up the most miserable of days.

In an outstanding job by Frank PR, everything were organized, all the pieces put togheter, and there we were, in shuttle bus, with the amazing team from Capoeira Palmares and the agency crew, followed by a van with a mobile bar and Sagatiba brand embassor John Gakuru, ready to hit the most different offices all around London.

The mobile service would bring to your office, door, wherever - myself, to spin the most uplifting Brazilian tunes and Sagatiba’s top mixologist on hand to demonstrate how to make authentic Sagatiba Caipirinhas and to give you some top cocktail tips to ensure you’ll be serving up the best drinks in town, while capoeira dancers get the room moving..

It was such an amazing experience to be able to deliver  this service to people who were spending their regular/tough/boring day at their offices when suddenly  got shocked by a whole team that pops in and before anyone notice what was about to happen, the music is pumping, the capoeira dancers are flying up to the ceiling, and everyone has in their hands a glass of perfect caipirinha.

That made people happy. That really made their day better. And what’s better in life than to be able to, thru your work, make people happier?

The service is still running, till end of july, an to book your Sagatiba Spirit Lifters party, register your details at Sagatibaspirit.com for your opportunity to be added to the waiting list and you will be notified with available dates. You can also enter our weekly prize draw, with the chance to win your very own Spirit Lifters kit – including a bottle of Sagatiba Pura and a Sagatiba Caipirinha Kit.